Situated at the very heart of Bentleigh’s retail and café precinct, Alba is the first of its kind in Bentleigh, offering design conscious apartments in a thriving locale. Arctic Mirage oversaw the branding and marketing rollout, including a comprehensive display suite and large-scale façade signage.

It was only fitting the brand reference the building’s lightweight façade. Workshopping sessions led the way to Alba. Alba, meaning ‘white’ in Latin, is a contemporary, minimal brand that has been our constant reference point throughout the process, creating a cohesive design that manifests itself in both print, digital and the built environment.


3D Visualisation

Project Naming & Branding

Brochure Design


Display Suite

Hoarding Banner

Material Samples Boards

Lifestyle Photography


Sales Manual


Press & Web Ads

Suite A, Ground Floor
433-435 South Rd, Bentleigh VIC 3204

+61 3 9555 2673

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Arctic Mirage