Luma
Rationale
Luma is a curated residential development in thriving Caulfield. Working closely with our client, the Luma brand sees the architect’s attentive detailing come to life in the print and digital realm. Using a graphic mineral print that references the architect’s use of marble veined products, as well as gold foiling, Luma is a branding package that reads coherently with the project's context.
Scope
Project Naming & Branding
Brochure Design
Material Samples Boards
Copywriting
Website
Hoarding Banner



